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Opinion: Are Peptides Just Snake Oil? Don’t Ask the FDA.

Worldview | Rio de Janeiro Stages Fashion Week Comeback

Primark to Spin Off From AB Foods Into Standalone Company

Report: Estée Lauder Seeks €5 Billion Funding for Puig Deal

Spain’s MOP Foundation to Show ‘Paolo Roversi Doubts’ Exhibit

Textile Recyclers Are Back From the Brink. Now They Just Need Customers.

Amazon Fixed Prices of Levi’s, Hanes Apparel, California Authorities Allege

BoF and Marriott Luxury Group Host the Luxury Leaders Salon

Tariff Refund System Launches as Over 50,000 Companies File Claims

Japanese Culture Is Global. Why Isn’t J-Beauty?

Ferragamo Family Appoints Former Estée Lauder CEO as Strategic Advisor

Haus Labs and ArdAzAei Are Hiring on BoF Careers

Mulberry Sales Rise as Strategy Reset Takes Hold

Global Brands See Revival in China as Retail Nationalism Cools

Trump Announces Reforms to Accelerate Access to Psychedelic Drug Treatments

A Survival Guide for Independent Brands

Why the Party Photography Business Is Booming

Tory Burch Sweetens Terms on Loan to Buy Out General Atlantic

Lululemon Founder Chip Wilson Is Starting Athletic-Brand Venture

Luxury Brands Out in Force at Salone del Mobile

Joan Burstein, Retail Pioneer, Dies at 100

Pat McGrath Labs Exits Bankruptcy With a New Owner

The Fashion Bubble, Seen From Washington, DC

Susie Cave to Launch New ‘Demi-Couture’ Brand

The Luxury Rebound Gets a Reality Check

The BoF Podcast | What Luxury’s Winners Are Getting Right

Is the World Cup the Sure Bet Sportswear Thinks It Is?

When the Supply Chain Becomes the Story

QVC Shopping Channel Files Bankruptcy to Cut $5 Billion of Debt

How AI Shopping Agents Are Reshaping Fashion’s Ad Economy

Can Gap Keep Up Its Hot Streak?

Condé Nast Shutters Self Magazine; Glamour Editor-in-Chief Sam Barry Departs

E.l.f. Beauty Makes C-Suite Changes

Kering’s Strategy Reveal, Examined

Allbirds Sinks as 582% AI Surge Comes to Screeching Halt

Coty and Interparfums Deny Report of Talks Regarding Boss, Burberry Perfume Licences

Has ‘Euphoria’-Inspired Makeup Missed Its Moment?

The New Playbook for Winning Gen Z Beauty Shoppers

Kering Takes Stake in Icicle Owner ICCF

How COS Orchestrates a Global Elevated Store Experience

American Eagle Rallies Again After Launching Second Sydney Sweeney Campaign

Hims Jumps as RFK Jr. Seeks to Loosen Peptide Regulations

Kering Aims to Double Profitability, Reignite Gucci with New Strategy

Why Cotton Incorporated Is Betting on a Return to Natural Fibre

Work in Marketing? AI Just Rewrote Your Job Spec

What’s Happening at Hermès?

Authentic Brands Group Is Bringing Barneys Back

The Debrief | Nike’s Reality Check

Allbirds Soars 461% After Sneaker Firm Rebrands as AI Stock

The Beauty Brands That Won Coachella