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War in the Gulf Tests Resilience of a Rare Bright Patch for Luxury

Exclusive: The Independents Acquires Ma+Group

Amid Vogue Spat, Lyas Levels Up His Fashion Week Watch Party

Paris Day Two: Monument Men

Rolex Enthusiasts Get Kalshi Contracts to Bet on Watch Prices

The Beauty Brands ChatGPT Tells People to Buy

Molly Sims’ Yse Beauty Appoints New CEO

Sportswear Brand On Sees Possible Boost From Lower US Tariff Rate

How Thom Browne Went From an Asics Fan to a Collaborator

Meta Tests AI Shopping Research Tool to Rival ChatGPT

Luxury Brands Shut Middle East Stores as Conflict Causes Chaos

The New Reality of Shipping to Saks

The Long, Slow Death of Sponsored Content

Which High Street Fashion Brands Are Winning the AI Discovery Battle?

Paris Day One: A Riot of Ideas!

Giambattista Valli Again Cancels Paris Fashion Show

Beiersdorf Forecasts Lower 2026 Net Sales and Margin, Announces Share Buyback

Worldview | Middle East Retailers Rattled by Escalating Iran Conflict

Summer Fridays Struck Gold With Lip Balm. Can It Do the Same With Fragrance?

Iran Strikes Snarl E-Commerce Delivery Times to Middle East

Opinion: K-Beauty Needs More Than Salmon Sperm, Snail Mucin to Win the US

Gulf Businesses Reel as Iran Strikes Trigger Aviation Chaos

The Step-by-Step Guide to Brand Elevation | Case Study

Milan Day Six: Armani After Armani

This Week: Tariff Uncertainty Looms Over Retail Earnings Season

Milan Day Five: Identity Matters

Let’s Get Physical: Getting to Grips with Demna’s New Gucci

Milan Day Four: Gucci and Demna — Milan’s Main Act

Estée Lauder Companies Executive Kendal Ascher Has Died

Andrew Mukamal and the Rise of Method Dressing | The BoF Podcast

The Social Media Trap

Can Nars Keep Winning Complexion?

Novo Nordisk’s Torrid Week Erases Last of Wegovy-Fueled Gains

Why Adidas Is Forcing the Return of the Superstar Upon Us

Judge Rejects Kenvue Bid to Dismiss Lawsuit Over Tylenol Safety

China’s New Playbook for Buying Western Fashion Brands

Did Meryll Rogge Capture the Spirit of Marni?

Milan Day Three: Who Do You Think You Are?

EU Finalises Plan to Scale Back Sustainability Rules

How Big Can an ‘Indie’ Brand Get?

Puma CEO Cites $260 Hyrox Sneaker as Early Step in Turnaround

EBay Is Laying Off About 800 Workers

Inside Fendi’s New Era

Want to Sell Affordable Wellness? It’ll Cost You.

Puma Forecasts Another Year of Losses, Scraps Dividend

Exclusive: Dazed China Relaunches Under New Publishers

How ESSEC Business School’s New Master’s Is Evolving Luxury Education