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Saks Launches Amazon Storefront

Why China’s Gold Jewellers Are the Envy of Global Brands

Worldview | South Africa’s Veteran Designers Shine at Fashion Week

Ulta Looks to Rekindle the Magic With Cowboys, Squishmallows and Prada

Alibaba Co-Founder Jack Ma Implicated in Intimidation Campaign by Chinese Regime

Adidas Says Trump Tariffs ‘Put a Stop’ to Boost in Targets

Luxury Fatigue Fuels an Indie Bag Boom

Exclusive: G-Star Raw Names the Designers of Botter Co-Creative Directors

A Year in, Family Style Launches a Zine for Gen-Z

Textile Recycler Eeden Raises €18 Million

Puig Posts 8% Rise in First Quarter Sales

Trump Tariffs Prompt Slump in Shipments to US Ports

The Future of E-Commerce, Powered by Generative AI

Foreign Sunscreens Battle It Out in the Biggest SPF Market in the World

De Beers Group Is Hiring on BoF Careers

How to Make a Members Club Work in New York

Harper’s Bazaar Italia Names New Creative Directors

Case Study | How Brands Build Genuine Communities

Nike Sued Over Closure of Crypto Business

Shein Hikes US Prices Ahead of Tariff Increases

This Week: Adidas, Prada and the US Conference Board Assess the Tariffs’ Impact

‘Protect the Dolls’ T-Shirt Becomes a Fashion Symbol for Trans Rights

Abbvie Lifts Profit Guidance, Cosmetic Treatments Revenue Lags

Zegna Group Revenues Down 1% as Wholesale Struggles and DTC Grows

The BoF Podcast | Anas Bukhash on Harnessing Dubai’s Potential as a Global Crossroads

Trump Sees Trade Deals Getting Done in Three to Four Weeks

North America’s Oldest Firm Meets Its End. Some Argue Its Fate Was Avoidable

Perfume Is the New Status Hoodie

Will the End of De Minimis Kill the Shein Haul?

As Foreign Tourists Stay Away, US Retailers Dust Off Their Covid Playbooks

US and China Holding Talks on Trade War, Trump Says After Beijing Rebuttal

Francois Pinault’s Wealth Slides as Heir Fails to Revive Gucci

Authentic Brands Group Weighs Rival Bid for Guess?

P&G Lowers Sales Guidance on ‘Volatile’ Market Conditions

Coty to Cut 700 Jobs As Part of Cost-Saving Initiative

China Says US Should Revoke Unilateral Tariffs, Denies Talks

Topshop to Return to High Street With Outlets in Other Retailers’ Stores

Mytheresa Finalises YNAP Acquisition

Asos Confident on Growth Amid Tariff Uncertainty

Unilever Sales Rise 3% on Demand For Premium Products

How to Get Beauty PR Right in Africa

Exclusive: Inside Adidas’ Running Strategy

Acne Studios Names Brune Buonomano CMO

Major David Bailey Exhibition to Open in Spain

Nike Seeks Brand Boost in Shoe Science for Kipyegon’s 4-Minute Mile Bid

Louis Vuitton Raises Price on Popular US Bag Following New Trump Tariffs

‘They Played Us’: Forever 21 Vendors Scorn Retailer’s Bankruptcy

Adidas Earnings Bolstered Again by Retro Sneaker Craze

Kering’s Woes Deepen as Gucci Sales Tumble 25%

Trump Floats ‘Substantial’ China Tariffs Cuts in Trade Deal